Strings and Spokes: Strandberg x Dangerholm

Strings and Spokes: Strandberg x Dangerholm

What does a guitar have in common with a bicycle? More than most people would guess.

When Ola Strandberg, founder of Strandberg Guitars, and Gustav “Dangerholm” Gullholm, renowned for his meticulously engineered custom bicycle builds, came together, they discovered a shared philosophy that extends far beyond their respective fields.

The result is a unique collaboration featuring a custom SCOTT Scale RC bicycle and a matching .strandberg* guitar, both finished in Bronze Sunray Fade. Two creations that bring together different worlds through a common focus on innovation, performance, and the user experience.

Different Disciplines. Shared Philosophy.
For Strandberg, challenging conventional guitar design has always been about improving the playing experience. From lightweight construction and carefully considered balance to the ergonomic EndurNeck™ profile, every element serves a purpose.

Dangerholm takes a parallel approach to bicycle building. Known for pushing the boundaries of lightweight construction, component selection, and custom engineering, his builds challenge established conventions in pursuit of a better riding experience. Together, Strandberg and Dangerholm explored how the same principles could be expressed through two very different creations.

Designed to Feel Different
Despite their different disciplines, Strandberg and Dangerholm share a remarkably similar approach to design, with a focus on sound, ergonomics, weight, and balance. For the custom SCOTT Scale RC, this meant rethinking everything from geometry and component selection to the sound of the bicycle itself. A silent rear hub, lightweight construction, and a tailored riding position all contribute to a more refined and responsive experience.

Just like a Strandberg guitar, every detail is considered to improve the connection between the person and the instrument. The matching Bronze Sunray Fade finish brings the two creations together, expressing a shared passion for performance, craftsmanship, and design.

Beyond Convention
“I’ve always been interested in questioning why things are designed the way they are. When you look beyond the traditional boundaries of an industry, you often discover completely new ways of approaching familiar challenges,” says Ola Strandberg, Founder of Strandberg Guitars.

The collaboration reflects a shared appreciation for craftsmanship and aesthetics, where technical decisions and visual design work together rather than compete. The finished bicycle and guitar demonstrate what can happen when two creative minds from different disciplines exchange ideas and challenge conventions.